Monday, July 23, 2012

The Purple Ink Buzz




I recently led a seminar in Mentoring in which the discussion eventually got around to church involvement.  It seems like we're all always looking for the latest gadget, newest idea, or magic pill to get our members involved and engaged in church activities.
I mentioned to the group that I could still remember the days of mimeograph.  (For those of you under the age of 30, look it up.)  Mimeograph was a way of producing duplicates or copies of documents.  It used purple ink.  It was messy.  And a deep breath of the still-wet ink would give a third grader the greatest buzz known to man (or at least third graders.)
Mimeograph was how we communicated at the time.  We used it for making copies of tests in school, copies of church newsletters, and copies of flyers announcing meetings, dinners and special events.  (There's a scene in Fast Times at Ridgemont High with the ink-sniffing thing.  If you've never seen the movie, stop what you're doing right now, and go watch it.  We'll wait for you...)
Back already?  Wipe that popcorn off your shirt.
Anyway, mimeograph was eventually replaced by the copy machine, once it was made affordable to the general public.  Now we had a faster, more efficient, less messy way of communicating with the rest of the world regarding our meetings, dinners and special events.
And guess what happened next?  We discovered that if you used colored paper, even more people would pay attention to your flyers.  
"Pure genius!"
"It's so crazy, it just might work!"
And work, it did.  For a while, anyway.
Next came butcher paper and the huge paintbrush markers.  Then we all ran out and bought poster machines and button makers.  Soon after, along came email.  Blinking LED message boards.  Vinyl banners.  T-shirts that said, "Ask me about my church!"  MySpace.  FaceBook.  Blogs.  V-blogs.  Text messages.
And the list goes on.
And we still wonder why there are empty seats at our services and events.
You see, I think we've come full circle in this whole how-can-I-get-your-attention thing.  The best way I know to put hineys in seats is by sending myself on a mission.
The mission?  Meet people.  Shake hands.  Personally invite them.
We've come full circle and landed right back at relationships.
There’s an old leadership formula that says:  Leadership = Relationship + Influence.  Personally, I think Relationship = Influence.  If you want to influence someone, you’d better have a relationship with them.  But somewhere along the way, we were distracted by colored paper, vinyl banners and blinking lights.
Skip's Challenge of the Week:
Take the time to forge relationships and invest in other people, especially when it comes to helping others have a relationship with Christ.  It’s called discipling.
It'll pay off in the long run.
And what do you have to lose?
Only a purple ink buzz.
Blessings -
Skip

1 comment:

  1. No amount of fancy technology will ever take the place of personally loving on someone. People want to feel loved and wanted. Technology can only do so much. To be going through something and someone reach over and hug you, no amount of technology can replace it. I believe it's time to get back to the basics. Great read Skip. Love your blog....Keep up the great work... I look forward to the next one.

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